Peer Review Process

Peer Review Process

GSB Insight: Journal of Business and Research follows a double-blind peer review process to ensure the highest standards of academic integrity, quality, and objectivity in publishing.

1. Submission & Initial Screening

  • Authors submit their manuscript via the journal's online submission system.
  • The editorial team conducts a preliminary check for plagiarism (threshold <15%), formatting compliance, and adherence to journal scope.
  • Manuscripts failing to meet basic requirements are returned to authors for revision or rejected.

2. Assignment to Reviewers

  • The manuscript is anonymised to remove author-identifying information. 
  • It is assigned to two independent experts in the field for double-blind review (both reviewers and authors remain anonymous).

3. Peer Review Evaluation

Reviewers assess the manuscript based on:

  • Originality & Contribution – Novelty, significance, and impact on research and practice.
  • Methodology – Research design, data analysis, and validity of findings.
  • Clarity & Structure – Logical flow, coherence, and adherence to academic writing standards.
  • References & Ethical Compliance – Proper citation and ethical considerations.

Reviewers provide recommendations:

  1. Accept – Minor or no revisions needed.
  2. Minor Revisions – Requires small changes before acceptance.
  3. Major Revisions – Substantial changes required; resubmission needed.
  4. Reject – Manuscript is unsuitable for publication.

4. Author Revisions & Re-evaluation

  • Authors receive reviewers’ comments and must submit a revised version with a response document detailing changes.
  • Revised manuscripts may undergo additional rounds of review if necessary.

5. Editorial Decision & Final Approval

  • The Editor-in-Chief and editorial board review the final version.
  • A final decision is made: Accept, Revise, or Reject.
  • Accepted articles proceed to copyediting and publication.

6. Publication & Indexing

  • The final, proofread version is published online.
  • Authors receive notification upon publication.

The journal maintains transparency, fairness, and academic rigour in the review process to uphold the credibility of published research.